WordPress E-commerce Performance Optimization

WooCommerce sites face unique performance challenges with product catalogs, checkout processes, and inventory management all impacting load times.

Critical Bottlenecks

Database queries, unoptimized images, excessive plugins, and missing caching layers create slow page loads that kill conversions.

Optimization Strategy

• Implement object caching (Redis/Memcached)
• Use CDN for static assets and images
• Optimize database with indexing and cleanup
• Lazy load product images
• Minimize and combine CSS/JS files
• Enable GZIP compression

Scaling Solutions

As traffic grows, consider dedicated hosting, database replication, and microservices architecture for inventory and checkout.